I am now in the 3rd article of this series, much excited after the response to the earlier articles of this series. The readers who have directly reached this page are requested to check out the earlier two articles of this series,
The tips offered in this article are in continuation of earlier articles.
Here are some more tips for making you website more search engine optimized and friendly.
1. Internal And External Links
Internal and external links are very important from the prospect of SEO (Search Engine Optimization). You should use more internal links that relate to other relevant content of your website. You can also link to other sites you own where ever you can.
Using links that link to external URLs should be done carefully. The number of external links that a site has is very important in SEO. Whenever you have an external link in your webpages, you are adding to the credibility of that site. You should only pass this Passive Juice/Credit to sites that you wish to. For others you can use the NOFOLLOW link relation(rel) attribute.
2. Use Of Keyword Cloud
You should use a keyword cloud on your site you can use with your site. The blogging platforms Blogger, Wordpress, Joomla and others have widgets and extensions for this.
Tag clouds will help visitors and search engines about the kind of and the quantity of the content with you.
3. Use Of Keyword And Their Consistency
You should use important words frequently in your content, header tags, titles, information, description etc. The frequency of keywords gives you an extra edge and there are more chances of search engines prioritizing you in search results. Due to the repetition of keyword in the content of your site, the search engines may believe your content more relevant for those keywords. You should make sure that you use relevant keywords or the search engines will throw you to the end of the results, they might also delist you for this.
You can also use these keyword in the anchor text for internal links and backlinks to your site. When the search engines find a specific word straight away linking to your site. They relate the word with the content of the linked webpage.
4. Check The Pages Of Your Sites That Are Indexed By The Search Engines.
You should check the actual number of pages of your website indexed by the search engines. The more number of indexed pages gives more scope for you site to appear regularly in search results for a keyword.
You should also know that you are expected to have quality content to be visible in search results and the quantity of content relates to the quantity of quality content.
You can check the number of pages indexed by search engines by going to their webmaster controls interface.
You need to have an account and your site should have been registered with them for you to see the details.
If the number of pages linked to is not in proportion to the actual number of pages on your site, the internal link structure of you site is not correct and you should create more internal links to your pages. The search engine crawlers may also not be able to crawl and index your webpages due to any reason. See to get help from the top search engines for the reasons of this.
This is it in this article , do check back and stay connected for upcoming articles in this series.
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